Jean-François MESSIER

PowerPoint and sales: How to get the best out of the new technologies and make your presentations great. My approach to great sales presentations is based on three-pronged experience: - 30 years of experience in and passion for sales: 16 years of B2B, retail, and pharmaceutical laboratory sales, and 14 years of consulting at Mercuri International, where I have trained some 5,000 sales representatives, as well as over 500 sales management executives. - My experience with new technologies: As New Technologies Director for Mercuri International, I now travel to some 25 countries to implement the best that technology has to offer in terms of sales development. - The example of the world’s best communicators: Thanks to all those whose publications and presentations inspire me a little more each day: - Garr Reynolds: The master of modern communication, he has influenced me the most. An American living in Japan, he is an internationally-renowned communications expert and the creator of the most popular website on presentation design, He has also authored a book of the same name, as well as several other books. - Steve Jobs: It’s not his engineering skills that make him so indispensable for Apple … it’s his extraordinary ability to sell its products. Steve Jobs is one of the most captivating salesmen in the world. - Nancy Duarte heads Duarte Design, one of the largest design and woman owned firms in Silicon Valley. Her client list includes the largest Fortune-500 companies, such as Adobe, Cisco, Google and Hewlett-Packard. - Carmine Gallo is a communications coach who is passionate about the techniques Steve Jobs uses to captivate his audience. - Phil Waknell: Philippe Waknell is the founding co-director of Paris-based Ideas on Stage, one of France’s best presentation companies. His “Phil presents” blog is a marvel of inspiration, originality and simplicity. - Guy Kawasaki is an American born in Honolulu, Hawaii. Ex-Apple, he was one of the first directors of marketing at Apple, where his mission was to create a community of passionate users and defenders of the Apple brand. - Seth Godin was vice president of direct marketing at Yahoo. He has written twelve books that have been translated into over 30 languages. All were best sellers. American Way Magazine calls him “America’s Greatest Marketer”. - Olivia Mitchell is a presentation trainer based in Wellington, New Zealand. Her blog “Speaking about presenting” is a rich resource. - Hans Rosling, a professor of international health at Karolinska Institutet in Sweden, is the Zen master of presenting statistics when it comes to making sense and telling a story. - Doctor John Medina is a molecular biologist focused on the genes involved in brain development. He is the author of several books, including the New York Times bestseller Brain Rules, which decodes how the brain processes and assimilates information. - John Sweller is an Australian psychologist known for formulating the theory of cognitive load. He has authored over 80 scientific publications, mainly on cognitive factors, with specific emphasis on the implications of working memory limitations.

Most commented posts

  1. 10 Free image websites for Powerpoint sales presentations — 9 comments
  2. How to combine Shapes in Powerpoint 2010 to make original objects in your sales presentations — 6 comments
  3. 5 reasons why a written sales proposal is essential — 4 comments
  4. How to set-up your sales presentation and computer to use Presenter View — 4 comments
  5. PowerPoint 2010: Tired of dreadful arrows? Want to create sexy, good-looking arrows? — 4 comments

Author's posts

Keynotes or Powerpoint sales presentations: PresentationZen newly revised edition is available

PresentationZen - 2nd Edition - Garr Reynolds

Realy inspiring for sales presentations, Garr Reynolds is back in this newly revised edition of his classic, best-selling book, Presentation Zen, in which he showed readers there is a better way to reach the audience through simplicity and storytelling. I have often been referring to this book particularly inspiring for the design of your sales …

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sales presentations and Graphs

Visual graphs in sales presentations

We are often called upon to provide numbers in our sales presentations, either in table or graph form. We include the numbers because we believe they provide convincing factual evidence to back up our arguments. The question is: are we presenting the numbers in a truly convincing way? This is the first in a series …

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sales presentations: Dark backgrounds are better than light backgrounds

Sales presentations slide-bright-vs-dull

“Dark backgrounds are better than light backgrounds for sales presentations”. This is a subject that comes up very often, and did again this week for me: Karine 😉 this article will make you smile, along with your 12 colleagues of last Tuesday, should you ever stumble across it on Google. The question is, why are …

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sales presentations: The iPad and tablet mirage

Sales presentations and iPAD

The arrival of the iPad and other tablets caused a stir in the small world of sales. People began to say that this innovation would revolutionize the world of sales techniques and sales presentations. But is this in fact a revolution? That is far from certain. iPads and tablets have three clear advantages in sales …

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Sales presentations on iPads and PCs: Don’t send the slideshow

Sales presentation and print-out

We have seen that a live sales presentations have to be visual to be effective. It must use emotional impact to support and strengthen the sales representative’s logical arguments. It should therefore contain slides with maximum visual impact and a minimum number of words. The sales meeting should be a show, and the show won’t go …

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sales presentations on iPads and tablets: The 3 advantages

iPADs and sales presentations

iPads and tablets have advantages in sales presentations, but not always the ones we think. I am not talking about advantages for the customer when he or she is reading the presentation all alone on an iPad, that is another matter altogether – see these two articles is you are interested: Sales proposals on iPads …

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sales presentations on iPads and tablets: The 7 disadvantages

Sales presentations and iPAD

There are three advantages to using an iPad or tablet for sales presentations (click here to find out more: We have seen that these three advantages evaporate when presenting to customers seated around a table, or in meetings with multiple participants. If there were only advantages, even if they evaporated most of the time …

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sales presentations on iPads and PCs: Don’t send the written proposal in PDF

Written proposal on iPAD

After sales presentations, sales representatives often send the sales proposal in PDF format, and more and more often, the customer reads it on a computer, iPad or other tablet. The first question is: does the customer in fact read it? Customers don’t read written sales presentations in PDF format. Written sales presentations in PDF format don’t …

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Sales presentations on iPads and tablets: What’s the difference?

Sales presentation on iPAD

 We have seen that there can be advantages to using iPads and tablets in sales presentations, in some cases and under certain conditions (click here to find out more: coming soon). If we are going to use them for sales presentations, we need to know what to change in our sales presentations to make the …

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sales presentations design: Why it matters?

Sales presentations design

I’m no designer myself, I’m a salesman. I like sales and sales presentations. In chronological order, I’ve sold: jumping horses, sports equipment, business services, trade fairs and, for the past 15 years, solutions to help companies optimize their results. During that time I have trained 5,000 sales reps and 500 managers… So, no, I’m no …

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