May 26

Keynotes or Powerpoint sales presentations: PresentationZen newly revised edition is available

PresentationZen - 2nd Edition - Garr Reynolds

Realy inspiring for sales presentations, Garr Reynolds is back in this newly revised edition of his classic, best-selling book, Presentation Zen, in which he showed readers there is a better way to reach the audience through simplicity and storytelling. I have often been referring to this book particularly inspiring for the design of your sales …

Continue reading »

Apr 18

sales presentations and Graphs

Visual graphs in sales presentations

We are often called upon to provide numbers in our sales presentations, either in table or graph form. We include the numbers because we believe they provide convincing factual evidence to back up our arguments. The question is: are we presenting the numbers in a truly convincing way? This is the first in a series …

Continue reading »

Apr 02

sales presentations: Dark backgrounds are better than light backgrounds

Sales presentations slide-white-slides-suck

“Dark backgrounds are better than light backgrounds for sales presentations”. This is a subject that comes up very often, and did again this week for me: Karine this article will make you smile, along with your 12 colleagues of last Tuesday, should you ever stumble across it on Google. The question is, why are dark …

Continue reading »

Mar 26

sales presentations: The iPad and tablet mirage

Sales presentations and iPAD

The arrival of the iPad and other tablets caused a stir in the small world of sales. People began to say that this innovation would revolutionize the world of sales techniques and sales presentations. But is this in fact a revolution? That is far from certain. iPads and tablets have three clear advantages in sales …

Continue reading »

Mar 19

Sales presentations on iPads and PCs: Don’t send the slideshow

Sales presentation and print-out

We have seen that a live sales presentations have to be visual to be effective. It must use emotional impact to support and strengthen the sales representative’s logical arguments. It should therefore contain slides with maximum visual impact and a minimum number of words. The sales meeting should be a show, and the show won’t go …

Continue reading »

Mar 14

sales presentations on iPads and tablets: The 3 advantages

iPADs and sales presentations

iPads and tablets have advantages in sales presentations, but not always the ones we think. I am not talking about advantages for the customer when he or she is reading the presentation all alone on an iPad, that is another matter altogether – see these two articles is you are interested: Sales proposals on iPads …

Continue reading »

Mar 12

sales presentations on iPads and tablets: The 7 disadvantages

Sales presentations and iPAD

There are three advantages to using an iPad or tablet for sales presentations (click here to find out more: http://newsalespresentation.com/sales-presentations-ipads-tablets-3-advantages). We have seen that these three advantages evaporate when presenting to customers seated around a table, or in meetings with multiple participants. If there were only advantages, even if they evaporated most of the time …

Continue reading »

Mar 06

sales presentations on iPads and PCs: Don’t send the written proposal in PDF

Written proposal on iPAD

After sales presentations, sales representatives often send the sales proposal in PDF format, and more and more often, the customer reads it on a computer, iPad or other tablet. The first question is: does the customer in fact read it? Customers don’t read written sales presentations in PDF format. Written sales presentations in PDF format don’t …

Continue reading »

Feb 27

Sales presentations on iPads and tablets: What’s the difference?

Sales presentation on iPAD

 We have seen that there can be advantages to using iPads and tablets in sales presentations, in some cases and under certain conditions (click here to find out more: coming soon). If we are going to use them for sales presentations, we need to know what to change in our sales presentations to make the …

Continue reading »

Feb 06

sales presentations design: Why it matters?

Sales presentations design

I’m no designer myself, I’m a salesman. I like sales and sales presentations. In chronological order, I’ve sold: jumping horses, sports equipment, business services, trade fairs and, for the past 15 years, solutions to help companies optimize their results. During that time I have trained 5,000 sales reps and 500 managers… So, no, I’m no …

Continue reading »

Older posts «

» Newer posts

Fetch more items