As we head into 2012, I propose a look back at the top 10 most-read articles of 2011 on this blog. Whether or not you caught them when they first came out, this is your chance to review what you, the readers, found most useful this year for improving your sales presentations. It …
Tag: Powerpoint design
Jul 13
How to increase the visual impact of your sales presentations by coloring a text with an image
Since PowerPoint 2007 you can color text with a photo, in order to increase the visual impact of your sales presentations Write your text in a color quelquonque, then select it, then right click 1. In the dialog box, select “Format text effect” …
Jul 12
How to extend a photo background with Powerpoint in your sales presentations
Once you have understood the principles of empty space (that Garr Reynolds calls “negative space”), the rule of thirds, and other design principles of Powerpoint, you will discover that most photo backgrounds are too crowded. Those design rules are nevertheless fundamental to design effective sales presentations. This is the reason why, for most images I …
Jul 05
Annual meetings bombarding people with Powerpoint work!
Estimated Money Destruction=600 000 euros to 2 million euros per company per year. Once a year medium and big companies organize annual meetings were salespeople, managers and leaders from all over the world are flown to a single location to spend a few days getting up to date with the latest news. Those companies of …
Jul 02
Choosing which size of image to buy for your sales presentations
The price of photo rights ranges from $1 to $100, depending on the size of the image. Buying a smaller photo can therefore represent serious savings. But buying too small a format can compromise the quality of your presentation. How can you find a happy medium between the two? Let’s compare these six photos, …
Jul 01
Sales presentation design: Drawing guides that fit the rule of thirds
You learnt how to improve the design of your slides with the rule of thirds… and you want to display the grid of thirds at the background of your slide. Whether you’re using PowerPoint 2003, 2007, or 2010 the Drawing Guide feature is very useful to do this: It avoid to paste a grid …
May 05
How to Apply Garr Reynolds’ Three Zen Principles to Sales Presentations
Garr Reynolds uses principles drawn from the Zen art to increase the impact and effectiveness of PowerPoint presentations. You might wonder what the Zen arts have to do PowerPoint presentations. Zen principles can be used in many areas of life, particularly professional life. Practicing the Zen arts means working with constraints, obliging the practitioner to …
Apr 30
The Death of Sales by Putting Pretty Pictures in PowerPoint
Most PowerPoint and Keynote sales presentations suck (see “Why sales reps kill their customers with slideuments” article on Slideshare). With 100 to 200 words per slide, these sales presentations use projectors to display texts meant to be read. This makes for lethal presentations, and is commonly referred to as “Death by PowerPoint”. A new trend …
Apr 30
20 elements of effective sales presentation design
PowerPoint sales presentation : two bad trends Nowadays, sales reps appear to fall into one of two sales presentation trends, neither of which is optimal. Those who put excessive amounts of text in their PowerPoints: this is “Death of Sales by PowerPoint”! And those who replace text …