Tag: sales presentations

How to Apply Garr Reynolds’ Three Zen Principles to Sales Presentations

Garr Reynolds' zen principles

Garr Reynolds uses principles drawn from the Zen art to increase the impact and effectiveness of PowerPoint presentations. You might wonder what the Zen arts have to do PowerPoint presentations. Zen principles can be used in many areas of life, particularly professional life. Practicing the Zen arts means working with constraints, obliging the practitioner to …

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The Death of Sales by Putting Pretty Pictures in PowerPoint

Death by Powerpoint

Most PowerPoint and Keynote sales presentations suck (see “Why sales reps kill their customers with slideuments” article on Slideshare).  With 100 to 200 words per slide, these sales presentations use projectors to display texts meant to be read. This makes for lethal presentations, and is commonly referred to as “Death by PowerPoint”. A new trend …

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20 elements of effective sales presentation design

Death by Powerpoint

PowerPoint sales presentation : two bad trends Nowadays, sales reps appear to fall into one of two sales presentation trends, neither of which is optimal. Those who put excessive amounts of text in their PowerPoints: this is “Death of Sales by PowerPoint”!                 And those who replace text …

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15 minutes of infamy

15 mn of infamy - World has changed

Let’s go back in time to 1987… A quarter of a century ago already. Remember… Legendary dancer Fred Astaire died that year in Hollywood. “Star Trek: The Next Generation” made its debut on syndicated TV. “Platoon,” Paul Newman and Marlee Matlin were the winners at the 59th Academy Awards. The young Garry Kasparov beat Anatoly …

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Perfect Sales Presentation vs. Effective Sales Presentation

Steve Jobs vc Bill Gates

There are two possible types of sales presentations: You can try to find the perfect presentation. The one that is just the right length, not too long and not too short, the one you will deliver flawlessly, without typos, every i dotted. All your arguments are carefully prepared, each word weighed for hours, the best …

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Solution Selling: how to do it in Powerpoint Sales presentations?

Solution selling by Steve Jobs

For the sales rep, the goal of the sale is for the client to buy his product or service. Before getting there, however, the sale often plays out on other levels: Imagine yourself as a homeopath, and a sales representative from an antibiotics laboratory pitches you… how effective would his arguments for the effectiveness of …

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